The need for business expansion has reached all industries, including distribution and logistics. Therefore, several companies have sought information on how to internationalize a company.
According to the Economic Complexity Index (IEC), Brazil is the 22nd country in the export ranking. And the number only tends to grow, a scenario that has generated various opportunities for action abroad for companies.
But, after all, how to internationalize a company? What criteria is the right to use? What are the processes for the distribution and logistics segment? If those are your doubts, keep on reading and learn more about it.
Advantages of internationalization
The traditional model for product transportation is still the one which is most widely used nowadays, being operated by a Brazilian state-owned one.
However, more and more private companies are conquering their spaces in the market, innovating the sector and the customer experience.
With such high demand in the domestic market, trying to explore international business yield enormous benefits to the corporation, such as:
- Strengthen the brand;
- Increase profits;
- Enhance public confidence;
- Improve business relationships;
- Enable new services;
- Keep the company in expansion also in the domestic market
How to internationalize a company
Generally, when we ask ourselves how to internationalize a company, an impossible and bureaucratic process comes to mind, but this is not necessarily true.
It is really challenging to develop a business. However, with assertive planning, it is possible not only to establish your company in the international market, but also to generate great results.
Therefore, before investing in the internationalization of your distributor and logistics, it is important to produce a business plan.
This document must contain all the information about the expansion, as well as the current situation of the company. In addition to that, you need to add the available capital for application.
After that, it is essential to analyze the market. In this sense, collect data about your potential associates (customers) in the segmentation you want to act and their consumption habits.
In addition, it is essential to observe the actions of the competition, in order to develop an assertive strategy for your company.
Finally, you need to prepare your team and the structure of your organization for expansion. In this sense, it is valid to invest in training for collaborators and in the adaptation of the company, either in space or in teams.
And the bonus advice is: establish good business partnerships. What does that mean? Have advantageous relationships with suppliers, the competition and, above all, customers.
Differentials of a successful internationalization
Although it is not such a simple process, some differentials can make all the difference to the success of your internationalization plan.
In general, it is essential that you study and understand all the legal requirements for your business and, especially, your segment.
Some industries, such as food and pharmaceuticals, must obtain specific certifications and licenses for distribution.
It is very important that your organization attends to all factors, avoiding any legal problem.
Finally, invest in technology. Innovative machines and optimized structures are just a few examples of investments that can make all the difference in your business.
In this area, it is valid to mention the adoption of management software, which allows complete administration not only of the company, but also of the entire expansion plan.
These systems make it possible for your corporation to always be looking towards results, measuring processes and establishing preventive strategies. Thus, it enables efficient cost control.
For increasingly innovative results, an excellent solution is to have SAP Business One, provided by be one solutions.
In addition to the benefits mentioned above, this integrated management platform has easy installation, with the possibility of customization according to the needs of your company.
Do you want more information on how to internationalize a company? Contactbe one solutions right now and have the support of the best experts on the market.